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PPC Fraud

Why it Pays not to Pay Per Click

bill@kruse.co.uk

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Two (count them!) 2 good reasons why I Don't Involve Myself with PPC.

 


  1. India's secret army of online ad clickers
  2. Business Week Clicks the Fraud Button

 

And when you bear in mind that, according to a Consumer Watch study, a hefty pdf version of which is available here, most folk prefer to use 'organic' (read 'normal', 'ethical') SEO anyway, it arguably makes the exercise futile.

I don't get involved with PPC.

 

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