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Do-it-all SEO Software reviewed
SEO Elite has to be just about the best competitive analysis-type SEO software I've seen anywhere. Ever. Bear in mind I've seen some and then a few more. To get you going, there's a whole series of instructional videos, closely followed by a series of lessons in basic SEO (which many could use, judging by the nonsense I read on the forums). The SEO industry has taken to this SEO software, and I can personally verify that it's more than worth the asking price. Here's the link again, SEO Elite. My advice? Buy it! I did and I don't regret it - remember, I don't recommend anything I don't use myself and I use this routinely. Day-to-day tasks that used to take me hours now take only minutes, leaving me valuable time to be using the SEO experience I've gained over the past decade and more. It does the grunt work, pure and simple.
WebCEO comes in several flavours, the Freebie, the El Cheapo, the Bizzo, and the Pro. I started off with the free version just to check it out, and graduated to the cheap version. I did this for one reason; the quality of it's logs. If you peek at the code of any of my pages you'll see the WebCEO code in there. It's very cheap and extremely detailed. Yes I know you can sign up for Google Analytics and Webmaster Tools which are free, and you'll see the Analytics code on my pages too, but frankly WebCEO have been doing this longer and in my view they continue to do it better. I use this myself, and I use it for the occasional client too, the ones that have time to study the kind of comprehensive report that WebCEO generates. Hey - quick example; client rings me up, asks, should he renew with such and such directory (it's annual fees are due)? I have a quick look, and the directory is zilch in terms of passing Page Rank or anything, can't recommend it on that basis, but what if it sends traffic? I whip up a WebCEO site traffic report - in a trice - for the client themselves to look over. Ahem - ever try asking a busy client to make head or tails of what's presented in Google Analytics? With a Web CEO report my client can see what traffic comes from where at a glance so it's easy for him to decide whether to renew or not on that basis. When you're in that kind of situation (and you will be) you'll find WebCEO pays for itself umpteen times over. It's a no-brainer, just buy it. You can download it at WEB CEO.
You can use this for a whole load of things, big, shiny good things that you'll like. The main things I use it for are checking the link relationships between pages (very important if you want to properly funnel Page Rank for developing an internal linking strategy), and having a quick and convenient look at what's in the title tags on every page of a site. Optispider obligingly lays all these out in a table so you can see at a glance which are duplicates, which are all in lower case or which are just plain dumb - always useful, that last one :-) ! It does a whole lot more than that obviously and it's well worthwhile popping over to Optispider and reading the more detailed explanations. I use it myself regularly, and that's my highest recommendation. Optispider. Go take a peek.
IBP - Internet Business Promoter
I will recommend IBP as a tool as it has many uses. However, where the Web Page Optimization tool is concerned you want to make sure you have incoming links similar to all the other top ten pages before you start querying this tool otherwise you'll be looking at advice for on-page optimization that's completely out of context. You need to get those links first, then use the tool to highlight any existing differences with on-page content which might by then be affecting ranking. I would think by then, if you've already built a set of comparable links, you'd be top ten anyway so you may want to keep a close eye on your position in the ranks as you rise and use this tool when you hit position 20 or thereabouts. IBP advise against using the tool after you're inside the top ten itself.
Web Position Four - advanced version of the legendary Web Position Gold
Are you or your clients interested in having automated ranking and analysis reports? Try SheerSEO Software
Why should you use SHEERSEO software? SEO ( Search Engine Optimization) involves many tasks that require tedious and monotonous work. Sheer SEO automates many of the needed tasks ( data collection and report creation), and provides a clear and visual image of your overall SEO performance. Once a permanent account is created, your SEO indications are monitored, and alerts are sent when changes occur. Sheer SEO is an online SEO software that supports all platforms including: Mac, Linux and Windows. Sheer SEO reports can be viewed from anyplace at any time, even from your mobile phone.
Good like the others, say Wordze or Keyword Country, are good but, like the others, you'll really have to go through the (multiple) features and check it out for yourself. I will say in its favour, though, something that does distinguish it from the others is that founder Jim Morris does do a rattling good newsletter. I subscribe to it myself and the very fact that you're here, I believe, establishes my SEO credentials. I read this guy's stuff every month. Nichebot.
Wordze up! I gave it a go and I like it! I suppose it could be because it's a change from the others. It does its job well and it seems as accurate as any of the others. Worth the subs, I'd say. Usefully, they do a Competitor Analysis video, a keyword research video, either or both of which might convince you to subscribe
Rather more than just the Adsense Keyword Research Engine, these days, they say, there's PPC Keyword Research and the SEO Keyword Research Tool as well! You should spend time with Keyword Country to get the flavour of the various offerings, in my view.
Very useful. I've used standard settings throughout, and they give me plenty to think about. You get the top ten for your specified search term, presented in a table, I went for SEO UK in Google Yahoo MSN and DMOZ. The results you get back are handy as from left to right you get the url, PR, back links in Google, Yahoo, MSN and whether it's in DMOZ, and the title text. All this is very useful but I have to say the software doesn't pick up each of the title tags, three were left blank and I checked on-site with each and they were present, so a little more work to do there. I think the principal use for this tool is as a quick check for comparison of your back links and PR with your main competitors and that it does very well. As well, results, which can be compared with displays of earlier results, may be exported into Word, Excel, CSV, HTML, XML (!), plain old text or packed off to the printer. I'm a fan of PDF myself but, fortunately, on my home set-up the print option gives me the opportunity to send it to my pdf converter, a must for everyone who now and then has to sit in front of a boardroom and say "Now if you'd please turn to section 3...."
Much of a muchness, as all these inevitably are. You ask it to check the engines for where you are for certain terms, it goes off and checks then comes back and displays the results. What's different here is that you have the option of showing the results as a graph, exportable as a bitmap, an unusual feature I've not seen before. Useful for those Powerpoint presentations, I imagine. You have the usual comparison tables, this week's results as opposed to last weeks, or whenever, so no surprises there. A useful feature is that the software imports a clickable list of all the competition, also, so you can examine them from inside the program. Very handy.
Only really useful during dance time, I would think. This displays your site's position for a chosen keyword or words across a series of Google's Data centres. Would you use this? Good for the obsessives but it isn't something I'd spend a lot of time with.
Fairly straightforward, it apparently queries the "link:" facility on each engine and displays the results. Very handy for comparison though, particularly when you bear in mind how Slurp's been behaving lately.
Good as far as it goes but it's simply nowhere near as detailed in this regard as WEB CEO. That said, realistically you'd need to have both WEB CEO and Robot Manager to get better stats. Or spend God knows how long learning to get Awstats up and running.
Excellent. Just what's needed. Probably worthwhile buying for this alone, so long as Google's algo remains as is. You get the source of the IBL, its PR, and the anchor text. You have the opportunity to compare with older tests to see what's new and who's stopped linking. We all know that the Google back link checker is, shall we say, economical with the truth and it can be illuminating to compare results from Google back to back with the results from Yahoo, as you have the opportunity to do here. This is bang on the money.
The world will always need alternatives to Wordtracker. This feature attempts to provide this by offering results from Overture, Wordtracker (the freebie version which means MSN), the Yahoo Index and something I never heard of called Rambler. I don't really (as yet - haven't used it much) see a great deal of point in this, why not just get a subscription to Wordtracker? But it's early days yet. The related terms tool looks interesting as it draws from ask Jeeves, which has a different way of looking at things from other engines. This could well be a standout feature. I'll probably come back to this.
The little excerpts from your site that get shown in SERPS. A good idea in principle, but you only get results from Google and Yahoo. I'd like to see results from more engines. The principle usage, as it stands, is to compare what's shown for your site compared to what's shown for your competition. There indeed is a very useful feature. If you're no.1 in fifteen search engines and your click-through rate is zero, I'd run a test here to illustrate what people see in the SERPS. Perhaps then you can work out what's so upsetting them. I don't know of another tool like this.
I have to say, for someone starting out, new to the game, or for the seasoned professional who finds that his customary software has undergone an upgrade too far, this is an excellent package. It has a host of features that you want, and it has them to hand in an easy to get cosy with interface. I'll buy it myself, but because I'm already used to using WEB CEO for my logs and IBP for my ranking reports and I'm perfectly happy with them, I'll only really be using the Snippets feature, which so far as I know is unique among the seo software suites.
Fancy giving SEO Administrator a try?
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SEO Administrator!
Simply put, of all the "find a blog related to your key phrase and leave a comment on it" software I've come across, this is the best. Help yourself; all that's asked for it is your email details... Real Link Finder :-)
The CSE family of html syntax checkers. I use these together with Dave Raggett's HTML TIDY for further code verification.
Software to add a spell check facility to almost any Windows program.
A useful tool, with instructions, for analysing sites for keyword frequency.
The site for determining the right keywords. Often a revelation in proving that people don't use the search terms you expect them to, this is the best site of its kind on the web.
The (pretty much) complete alternative to Wordtracker (again)!.
Keyword Density Analyser with HTML character count
Very useful. Not only does it do the usual keyword density count, it tells you just how many starters the engines have to chomp through before they get to the main, indexable course.
Another keyword hunter.
Like, um, I dunno; what's similar to ontological?
The Digital Point Keyword Suggestion Tool
A combo of Wordtracker and Overture.
A freebie yet! Dowser, dowser, dowser.
The Overture Search Term Suggestion Tool
Find the keywords your clients are actually searching for, as opposed to what you thought they were searching for. An alternative to Wordtracker, some say.
Grab it now before it starts wanting to govern California...
Google suggests you try this..
Google Adwords Keyword Sandbox
Less complicated than it sounds - but what couldn't be?
Didn't go to Princeton, huh? Find out what you missed.
Another one where you enter various keywords and it spews them out in all their varying orders.
This is an uprated version of the concept.
The same old Google/Overture mix - but with twists, Virginia, strange and indescribable to the layman. Like a competitive analysis. Kinda.
Those very nice people at Keyword Spy have given me a free trial, but I'm way too busy to take it up! Ptooie! You'll have to see for yourselves.
Robots Tools
A Robots Text creator.
Make up a simple Robots.txt file with this handy tool.
Check that your Robots.txt is full of texty goodness! If you get this wrong, more seriously, you can make your site invisible to the engines. You really don't want to do that.
Track the engines' spiders as they visit your site with this very useful tool.
Security Tools
Checks to see if you've left the bathroom window open. Again.
Checks your site's security. Don't let there be any nonsense like forgetting to rotate the shield frequencies...
Suites
A host of tools and utilities for optimisers everywhere.
A very well thought out selection of SEO tools. I use these lots.
SEO tools and articles aplenty.
Go Rank!
Go, er, Moz!
Go, er, McDar!
The Rank.nl Suite of SEO Tools
Go, er, Rank.nl!
The Seoobzor Suite of SEO Tools
Go, er, !
The Webconfs Suite of SEO Tools
Go, er, Webconfs!
The Trellian Suite of SEO Tools
Go, er, Trellian!
DNS Tools
Just about every site on the planet seems to have a DNS problem. Find yours here.
Now that you've got the taste for them.....
Same deal really, just geared around the new protocol.
It was a dark and stormy night...the endless rain was beating against Windows when the office door creaked open.....the legendary Sam Spade set of DNS tools rolls up its sleeves, parks its Mac, tilts back its fedora, takes a slug from the bottle it keeps in a handy drawer and gets down to business.
Link-related Tools
A small but varied collection.
Find out who else is paying for that sponsored link.
More useful than you might think...
Various SEO Tools
Search Engine Relationship Chart
Bruce Clay's search engine relationship tool. See who's in bed with whom.
Does your page pass the stretchy/squishy test?
Your domain name is registered through one ISP, your web space is hosted with another. Does the one correctly forward requests to the other?
Only really for beginners but this is a useful little item to have around.
When were you last updated in Yahoo? Find out here.
Compare how you rank in different engines and rather more! All kinds of SEO fun.
The Delorie.com header checker.
Header Tags Up! Well - down, actually...
Header tag order checker.
Strips the meta tags and body content out of your web page and lets you peek at them unadorned by all that pesky html.
An Adwords Tool. Go see.
Cross-centre Google Rank Checker
Another Google multi-data centre checker.
See your pages like the browsers do.
A bit technical, this. See, when a robot software spider from an engine finds your site.......
A tad out-dated now. You'll no doubt hear of the term, though, so here's an explanation.
A lot of the free tools that are used to query Google use these. You'll need one sooner or later so best get one ASAP.
The Google Blogoscoped Neighboursearch Tool
Search for links including the anchor text you specify from sites you specify.
I call it "+" because it does a whole lot more than you'd think. Oddly useful.
This one has legs!
The most boffo spider sim I know of. Taken over from the old Delorei.com spider for me.
Url Trends Ranking Tracker Tool
This site looks very clever and may well do something useful. I think.
Test to see what kind of ads Google will likely be displaying on your page.
Check how many of your pages are indexed in the various Google data centres.
Check those C Blocks for potential.
Check that Flash to see how the engines see it.
Page Rank Data Centre Checker Tool
Check Page Rank across the various data centres... for the obsessives among you.
Freebie SEO Tools for your site
Freebie seo tools you can put on your site to attract visitors....say goodbye to code that validates though, I'm guessing....
Keyword/Phrase Difficulty Tool
Keyword difficulty tool - grades the problems you'll have getting that coveted number one spot on a scale from 1 to 32. Guess what's up there at number 32?
Home.
Try it.
Just how old is methuselah.com anyway? I still don't know but this tool does advise on many other domain names.
Just in case having a zillion wasn't enough...
Free and comprehensive stats from Google.
Basic but useful stats from Google. Should get you indexed anyhoo
The AFT for short.
To what degree are you optimising your pages? Always subjective, of course, but a reminder or two might be had from this tool.
Compare competitiveness of two terms in Google. You sometimes hear this spoken of as the Google Smackdown Tool. Sorry, Vince, but it does happen!
Compare competitiveness of two terms in Google. You sometimes hear this spoken of as being like the tool above but better presented and more true to its origins. Nobody say TNA!
Both agey and scarey.
Checks your spelling site-wide and your links too.
The Keyword Cloud Keyword Density Checker Tool
Another keyword density checker, this site features the Keyword Cloud, a visual representation of your KD.
The Keyword/Adwords Difficulty Tool
Checks the competition for keywords but with the added wrinkle of using Adwords - somehow, I haven't used it yet...
Always useful for when McDar is down.
Always useful for when Void is down.
Are they nicking your stuff? If they're revealed with this tool, you can tell them Don't touch my stuff!, and pretend you're on Farscape.
Seeing a page of links with their Page Rank values displayed like this can give you an insight into your site's overall behaviour like nothing else can. Recommended.
Scrutinise This! It does things to an url you won't tell your mother about...
The Google Adwords Traffic SEO Tool
How much traffic will your phrase be generating?
Another DC tool. Useful as it indicates how many links are to internal pages.
Gets results from several engines all mixed up. A meta-engine, then. You can adjust the inputs from each engine.
Link Tree Competition Link Checker
Check who links to at least two of your competitors - then go round their house and suggest, eh, could be good for their health they link to you, capiche? You know the routine...
Creates lists of social bookmarking opportunities making it easy for your visitors to "Digg" you, or whatever.
As it says. Not really a tool but I don't know where else to put it just now.
All kinds of page analysis, very useful.
What it says...
... on the tin.
You type, it squats. Find those elusive but sought after spelling errors domains.
Not really an SEO tool, more and SEM tool. A favicon can help with branding..
Bit of a mouthful, this one... is the page you're proposing to get a link from obscured by javascript, or rel=nofollow, or, well, anything at all? So you don't get any link benefit? Eeek! Check it first with this handy obfuscation checker.
Stealth surfing... can always be useful if you suspect that anonymous others might not be seeing the same thing you are. You'll never know you need it till you need it...also here and here.
More of a design tool, frankly. Tests your fonts and colours.
Kind of automates the link-finding business. You'll see.
Which of your internal pages has the most backlinks?
Measures - guess what? - estimated site traffic. Does your site measure up?
Do you want a duplicate content penalty? No! Do you want to do the necessary research, somewhere like article research so you can write your own? What do you mean, no??!! Well, if you're rewriting someone else's content you'll be needing to use these handy and dandy article checkers then. Run it through them all. Go on. Ah, go on.
Article Checker number 2.
The article checker from, no prizes, Dupecop.
The Brit version of Article Checker.
The where do they think are you tool?
You're trying to run your home-made burrito business from your front room in Neasden - but your web site just isn't ranking down Mexico way. Here's a heads-up; the engines prefer to promote local services over distant ones. Use this tool to find out where they think you actually are, then consider a .mx domain on a host server physically located in Tijuana. Vaya con dios, amigos!
Is your prospective link partner linking to somewhere unsavoury?? This tool peers over the fence and comes back with the skinny...
Professional Domain Researching - bulk queries, etc.
From toys-for-big-boys.com. Well, sorta. Expensive but probably an essential for the professional domainer.
Well... ok it's not a tool but it's useful.
Cheap (free in fact :-), cheerful and very effective indeed.
Who does such and such a domain link out to?
FEEEED me NOW!!
Search-engine friendly redirect checker
Checks your 301 goes where it should.
Tells you which phrases your competition ranks well for.
How hard will it be to rank with your chosen keyword or phrase?
Are they using a search term because they want to buy? Or are they just browsing, thanks?
Too much Me, Myself and You in your copy (and not enough about benefits to your SEO clients)? Check for this with the WeWe tool.
Does your site have pages in Google's supplemental index? This is a Bad Thing - check for it here.
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